Our Blog
Welcome to LXG AU Blog
LXG AU Mission and Vision
- Published: May 29, 2025
- Author: LXG AU
In a fast-paced world driven by digital trends and consumer habits, few companies are built with the heart and vision to truly change the way people engage with shopping and rewards. LXG AU stands out as a purpose-driven brand that isn’t just about giveaways—it’s about giving back, creating value, and building community.
Founded by young Australian entrepreneur Sunny Lacin, LXG AU is more than a marketplace—it’s a movement. Behind every giveaway, every cashback offer, and every interaction lies a clear mission and a bold vision for the future.
The Mission: Value. Fun. Opportunity.
Sunny Lacin built LXG AU with the belief that everyone deserves access to opportunity, whether that means saving a few dollars or winning the car of their dreams. The platform was designed to bridge the gap between reward and entertainment, turning routine purchases into moments of thrill.
Every part of LXG AU reflects this mission:
Cashback offers help customers stretch their spending power.
Giveaways inject excitement into everyday life.
Community engagement turns customers into loyal fans and participants.
Sunny’s background in construction and property development taught him how important it is to build something of lasting value—and that’s exactly what LXG AU aims to offer to every member of its community.
The Vision: A Marketplace That Gives Back
LXG AU’s vision reaches far beyond being just a rewards platform. Sunny’s goal is to revolutionize how Australians interact with businesses and brands, turning traditional spending into something meaningful, interactive, and fun.
The vision of LXG AU is to become Australia’s leading cashback and giveaway hub—where people don’t just shop, they win, connect, and feel empowered.
Sunny envisions LXG AU as a platform that:
Uplifts local communities by offering valuable experiences.
Partners with ethical, innovative brands that care about their customers.
Creates a ripple effect of giving—where profits are reinvested into more prizes, better deals, and social impact initiatives.
Ultimately, LXG AU is built to be inclusive, exciting, and community-driven—a place where people from all walks of life can join in and benefit.
Why It Matters?
In today’s digital economy, it’s easy to feel like just another number in a system. LXG AU aims to change that by creating a personal, rewarding experience where every transaction holds the potential for something greater.
Sunny Lacin didn’t create this platform just to make money—he created it to give back, share success, and help everyday Australians live a little more boldly. Through consistent innovation, transparency, and community feedback, LXG AU is on a mission to grow into the most trusted and rewarding marketplace in the country.
Join the Movement!
Whether you’re here to save, win, or simply be a part of something fresh and exciting, LXG AU welcomes you with open arms. This is more than a business—it’s a vision come to life, and it’s only just beginning.
LXG AU: Where loyalty is rewarded, and dreams become prizes.
LXG Australia
#1 Rewards & Cashback Club of Australia! LOYALTY, REWARDS, AND PERKS! Gain access to over 1,000 mega brands and exclusive discounts nationwide, with memberships starting at just $19.99 per month. Cancel anytime.
About LXG AU
At LXG AU, our users are not just visitors; they are committed members who are eager to leverage our software for their success. This strong intent to engage makes our platform an appealing space for advertisers and partners, leading to high engagement rates and authentic transactions.
We are committed to fostering a vibrant community where members can share their experiences, connect with others, and celebrate victories together. Our dedicated team works tirelessly to ensure that your journey with us is enjoyable, rewarding, and unforgettable.
Join LXG today and start turning moments into memories with incredible rewards waiting for you. Let’s make “winning” a part of your everyday life!
Founder – Sunny Lacin